13.12.2013 - Oris teams up with Audi Sport
Swiss watch manufacturer Oris is enlarging its presence in motorsports with a new global partnership with Audi Sport. Proud to be embarking on a three-year term, this new partnership secures Oris as the Official Watch Partner of this world-renowned premium car manufacturer's WEC and DTM teams.
The exciting new deal will see Oris branding making its debut on Audi Sports' LMP1 cars competing in the prestigious Le Mans race. The cars will also bear the Oris logo as they partake in all DTM competitions and the drivers of both programs will endorse the new partnership by wearing the Swiss watch manufacturer's timepieces upon their wrists.
With a history of motor racing excellence, 2013 saw Audi Sport impressively win both the Manufacturers’ and Drivers’ classifications in the FIA World Endurance Championship (WEC) for the second time in succession, as well as securing the Le Mans 24 Hours title for the twelfth time.
Oris’s Executive Chairman, Ulrich W. Herzog, commented; “Oris has a long standing commitment to motorsports and this new global sponsorship with Audi Sports reinforces this. Precision and innovation are at the heart of our brand and it is a privilege to secure a partnership with a company that not only shares this passion but is also a highly successful team.”
Dr Wolfgang Ullrich, Head of Audi Motorsport, added: “I am delighted to have Oris on board. I'm confident that sharing the similar values will create the perfect chemistry for a wonderful partnership between our two organisations.”